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Digital Transformation Now!

Guiding the Successful Digitalization of Your Business Model
E-bookPDFE-book
Ranking560569in
CHF71.00

Description

Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today's economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models.
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Details

Additional ISBN/GTIN9783319728445
Product TypeE-book
BindingE-book
FormatPDF
Format notewatermark
Publishing date12/01/2018
Edition1st ed. 2018
SeriesSpringerBriefs in Business
Pages70 pages
LanguageEnglish
IllustrationsXIV, 70 p. 28 illus., 25 illus. in color.
Article no.15991437
CatalogsVC
Data source no.1458035
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Series

Author

Daniel R. A. Schallmo is an economist, management consultant, lecturer, and author. He is a professor at the Ulm University of Applied Sciences (Germany) and is Director of the private institute for Business Model Innovation. His research focuses on the digital transformation of business models and the development, and application of methods to innovate business models, mainly in business-to-business markets.



Christopher A. Williams is a learning scientist, consultant, author, and former professional basketball player. He is currently completing his Ph.D. in the field of learning sciences at Ulm University of Applied Sciences (Germany). He holds a B.A. in Communication, a MBA in General Management and a M.A. in Learning, Technology and Education from the University of Nottingham. His research focuses on learning and instruction, human resources management, and corporate communication.